Recognising and rewarding the most loved children's activities in the UK since 2006!


Nominations are now OPEN in the 16th National What's On 4 Kids Activities Awards with Headline Sponsor Morton Michel

Now is YOUR time to make someone's 2022 and nominate them in the most prestigious and longest running awards for the sector.

The last year 2 years have shown us just how much of a difference children's clubs and classes can make as parents and carers described activities as quite simply ‘saving their sanity’ and the 'light in their living rooms'. 

The 2021 What's On 4 Kids Activities Awards saw nearly 50,000 votes and nominations, sponsorship at sell-out, 30 winners, 29 highly commended nominees, 100 finalists, 250 VIP guests, our 15th anniversary celebration and memories to last a lifetime.  

Nominations will close on April 1st 2022!

We cannot wait to build on these amazing foundations and shine a spotlight once again on the nation's very best children's activities, teachers, volunteers and venues - culminating in THE annual industry event celebrating this inspiring Sector.

"These are the creme de la creme of awards, have a great reputation and bring value to my business".*

Will YOU be part of the action in 2022?  Nominees must register for the awards to go through to voting or judging and be in with the chance to be crowned a National Winner at our amazing awards ceremony this Autumn. Registration will close on April 8th 2022. For the awards timeline CLICK HERE. Full details of this year's fantastic venue will be announced soon! 

*2021 Awards VIP guest





TM & © 2021 Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR

2022 Sponsors, Partners and Supporters Showcase

Thank you to all these organisations that make the What's On 4 Kids Activities Awards possible


Message from Morton Michel to everyone involved in the
What's On 4 Kids Activities Awards 2022

"The What’s on 4 Kids Activities Awards are our opportunity to share in the celebrations and individual and collective achievements of a wonderful business community. Inspiration, collaboration and pure passion for the safety, development and wellbeing of children are never off the agenda and we always leave the event with a great sense of pride for all those recognised."



The Award Categories for 2022 are...

Special Awards

Most Loved
New Activity

Sponsored by Baby Squids


Open to any children's activity programme running in the UK that started after 1st January 2018.

Most Loved Charity or Not-for-Profit Community Group

Sponsored by Spa Babies

Open to any not-for-profit children's activity running in the UK.  Must be a registered Charity or Community Interest Company.

Most Loved
Volunteer

Sponsored by Caudwell Children


Open to any individual activity leader providing children's activities anywhere in the UK on a volunteer basis.

The 'Steve Franks' Industry
Champion of the Year

Sponsored by Children's Activities Association

This award is judged by committee and is open to all. This is an award for someone who has gone above and beyond for the greater good and whose contribution impacted the broader sector/community rather than their business solely.
In memory of Steve Franks who contributed so significantly to the children's activities sector.  Steve sadly passed away in May 2020 from COVID-19 complications.  Steve's legacy lives on through many initiatives to improve the lives of children across the UK and our thoughts remain with his family, friends and colleagues.

Remarkable Achievement



This is a judged award. Open to any individual working in the sector who has demonstrated remarkable achievement - this could be a significant business achievement, community or charity achievement or a personal battle - or a combination.  

Most Loved Venue

Sponsored by Association of Indoor Play



Open to  any venue, activity centre or play centre which offers exceptional facilities and activities for children. 

Awards Across Different Regions

Most Loved Activity Leader or Business Manager in:

Scotland and
Northern Ireland
~

North England

~

Wales, West and South West England

~

East England
~

South East England
~

London
~





Open to any individual activity leader, teacher or coach providing structured children's activities operating anywhere in the UK or business manager of a children's activities business or organisation operating anywhere in the UK.  A map of the regions can be found here.

Hall of Fame Sponsored By Trustist


We were delighted to introduce the Children's Activities Hall of Fame in 2020 and we're so excited to feature this award once again in 2022.

The 'Hall of Fame' is for someone in the world of children's activities who has gone above and beyond.

Someone who deserves recognition for their achievements, hard work, selflessness and the positive impact they have had on others and/or this remarkable sector.

With our thanks to Trustist who have sponsored the Hall of Fame.


Awards for All Activities by Type

Most Loved
Sport or Physical
Activity
FRANCHISE or LICENSE TERRITORY
~

Sponsored by
Little Movers

Most Loved
Sport or Physical
Activity
FRANCHISOR or INDEPENDENT
With up to 5 Leaders Overall
~

Sponsored by
Little Darling Nursery

Most Loved
Sport or Physical
Activity
FRANCHISOR or INDEPENDENT
With 6 to 20 Leaders Overall
~

Sponsored by
Little Sensory Co

Most Loved
Sport or Physical Activity
FRANCHISOR or INDEPENDENT
With More Than 20 Leaders Overall
~

Sponsored by
diddi dance

Including archery, athletics, baseball, basketball, canoeing, cheerleading, circus skills, climbing, cricket, cycling, fencing, fitness, football, goalball, golf, gymnastics, hockey, horseriding, ice skating, judo, karate, karting, kayaking, kickboxing, laser tag/quest, mayorettes, martial arts, motor sports, movement, netball, active play, rugby, sailing, scuba diving, skate parks, skating, skiing, snowboarding, surfing, swimming, sword fencing, table tennis, tampoline, water sports, yoga.

Open to any company or organisation with a significant part of their programme based on physical activity operating in any part of the UK.
Leaders refers to activity leaders, teachers or coaches delivering one or more of the activity programmes across the whole of the UK.

Most Loved
Music, Dance
or Performing Arts Activity
FRANCHISE or LICENSE TERRITORY
~

Most Loved
Music, Dance
or Performing Arts Activity
FRANCHISOR or INDEPENDENT
With up to 5 Leaders Overall
~

Most Loved
Music, Dance
or Performing Arts Activity
FRANCHISOR or INDEPENDENT
With 6 to 20 Leaders Overall
~

Sponsored by
flexibleworking.works

Most Loved
Music, Dance
or Performing Arts Activity
FRANCHISOR or INDEPENDENT
With More Than 20 Leaders Overall
~

Sponsored by
Morton Michel

Including choir, dance, drama, film making, music, music and movement, music lessons, performing arts, role play, singing.

Open to any company or organisation with a significant part of their programme based on music and/or the performing arts operating in any part of the UK.

Leaders refers to activity leaders, teachers or coaches delivering one or more of the activity programmes across the whole of the UK.

Most Loved Academic
or Creative Activity
FRANCHISE or LICENSE TERRITORY
~

Most Loved Academic
or Creative Activity
FRANCHISOR or INDEPENDENT
With up to 5 Leaders Overall
~

Most Loved Academic
or Creative Activity
FRANCHISOR or INDEPENDENT
With 6 to 20 Leaders Overall
~

Most Loved Academic
or Creative Activity
FRANCHISOR or INDEPENDENT
With More Than 20 Leaders Overall
~

Sponsored by
Think Smart Software

Including arts and crafts, messy play, pottery painting, languages, academic classes, science, computing, photography, reading, storytelling, gardening

Open to any company or organisation with a significant part of their programme based on academic or creative activities in any part of the UK.

Leaders refers to activity leaders, teachers or coaches delivering one or more of the activity programmes across the whole of the UK.

Most Loved
Baby Activity
FRANCHISE or LICENSE TERRITORY
~


Most Loved
Baby Activity
FRANCHISOR or INDEPENDENT
With up to 5 Leaders Overall
~

Most Loved
Baby Activity
FRANCHISOR or INDEPENDENT
With 6 to 30 Leaders Overall
~

Sponsored by
beecard Gift Card

Most Loved
Baby Activity
FRANCHISOR or INDEPENDENT
With More Than 30 Leaders Overall
~


Open to any company or organisation with a separate programme specifically for children under 18 months old operating in any part of the UK.

Leaders refers to activity leaders, teachers or coaches delivering one or more of the activity programmes across the whole of the UK.

Awards Info





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