Since 2006 millions of parents have found the perfect classes and activities for their children with us

Use our 2 decades of experience to grow your business nationwide

From just £25+VAT fixed price a month to advertise your classes

with no extra costs and cancel at any time

and absolutely no commission charges

Includes exclusive franchise portal, social media posts and trusted national name feature page.

Super fast search and automatic matching

What's On 4 Kids is lightening fast with a very easy to use and intelligent search!

And parents don't even have to search at all!

Once a parent adds their child's age, preferred activities and location then they don't have to search ever again as matching classes are shown on their personalised home page and within their member account - doesn't get much easier than that!

Bookings just got easier

If you are a ThinkSmart Software customer then you can very easily fully integrate your online bookings into your What's On 4 Kids listings.  Parents can then book instantly exactly as they would on your own website.

Find out more about ThinkSmart Software online bookings >>>

Nationwide control with local details

Your franchises still can update their class adverts with local information and even a photo and bio to introduce themselves!

From their own accounts they can quickly add, edit, clone and monitor their class adverts.

And use their boosts every month to push their class adverts to the top of the search results for 3 days.



Promote your achievements

New membership or achievement?  Amazing!  You can add this across all your class adverts instantly!



Get your share of the love

Parents can show how much they and their children love your activities by clicking the heart symbol.  This also favourites your activity for them within their member account so they can find you again instantly.

We'll let you know as the love for your activities increases!

TRUSTIST Reviews

Fast and flexible adverts - and much, much more!

Serious growth starts here and then accelerates through our national marketing and PR campaigns plus other innovative initiatives.

That's definitely a conversation we should have with you!

Trusted by millions since 2006

But this is more than just the ‘tech’.  For over 18 years we have helped millions and millions of parents quickly and easily find the right activities for their children and we have rewarded and recognised the best in the industry with the What’s On 4 Kids National Children's Activities Awards. 

Most recently we have a key role in establishing and growing the not-for-profit Children’s Activities Association and the national National Children’s Activities Week campaign. 

Lovingly cared for by a team of parents

We were founded in 2006 by Sam Willoughby who had a young baby and needed a flexible and rewarding job. 

Flexibility is just as important today and we remain a small and caring team of parents that work very hard from home to help you in every way we can.