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Institute of Children’s Activity Providers (ICAP) logo

Institute of Children’s Activity Providers (ICAP)

Insurance · Industry association

Professional support and advice for children's activity providers

About

The Institute of Children’s Activity Providers are a professional membership body and community of business owners and leaders operating in the children’s activity sector.
We aim to champion best practice, raise standards and innovate, driving positive change and progression across the industry.

Services:

THIS is taking the children’s activity market by storm…

ICAP membership includes an insurance package designed especially for children’s activity providers. It includes everything you need to insure your Children’s Activity Business. No need for you to research, organise, negotiate or plan your insurance…we’ve done it all for you! You can sit back and relax…you’ll get all the insurance you’ll need (and more)...done for you. Oh, and their team is super friendly and helpful!

It was designed by ICAP (The Institute of Children’s Activity Providers) after HUGE industry research.

Not only do you get your insurance sorted, but you also get all of this…

✅ Access to over 40 guides, tools, resources, templates and more to help you grow your business
✅ Live online training workshops, designed exclusively for Children’s Activity Providers
✅ A vault of business training webinars to watch
✅ Support from our online community of Children’s Activity Providers
✅ Discounted DBS Checks (£44 for an enhanced check!)
✅ Use our unique Rating System to ensure you’re doing everything you can to run a safe, responsible business.
✅ A Quality Assurance Rating digital badge to build trust and loyalty from customers
✅ FREE perks and savings from carefully selected partners (including first aid providers, class booking software providers, marketing pros and more!)
✅ Access to our Mentor Programme (yes, you can have a mentor whose business is where you want to be!)
✅ Access to FREE Online Safeguarding Course
✅ PLUS much much more…

Event sponsorAwards sponsorChildren’s Activities Week sponsor

Events

NOV25

How to Get More from the Marketing You’re Already DoingOnline

🕑 Wednesday 25 November, 12:00 to 13:00

Another exciting webinar you won’t want to miss! Join Abi Jacks, Marketing Director at Thrive4Activities, for a practical session packed with insights on how to get more from your existing marketing, make smarter decisions and achieve better results for your business.


What Will You Leave Knowing?

  •     How to get more value from the marketing you already do
  •     Where you could be losing potential customers without realising it
  •     What might be stopping interested parents from becoming customers
  •     How marketing can do more than simply fill spaces
  •     Which areas of your marketing are worth revisiting
  •     Practical changes you can make without more time, budget or marketing channels

MAR18

ICAP Conference - Flourish 2027

🕑 Thursday 18 March, All day
📍 Millennium Point, Curzon St, Birmingham B4 7XG
Join us in person for an inspiring experience packed with networking, learning, and fun. This is your chance to connect with amazing folks, discover fresh ideas, and take your passion to the next level. Don’t miss out on Flourish 2027 - where growth meets excitement!
Find out more

See what Institute of Children’s Activity Providers (ICAP) can do for your business.

Visit Institute of Children’s Activity Providers (ICAP)’s website
“ICAP has proved invaluable support for running a children's activity business. It's providing the industry with consistent high standards to work towards and professional support to apply to our businesses. Would highly recommend joining.”Sarah Earis, Brilliant Bricks Club

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